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A French company has come out with a line of lacy, frilly, silky, possibly even seductive undergarments for girls as young as four. Advertising for the line features little girls, clad only in bras and underwear, posing carelessly cool, wearing sunglasses and heavy makeup.
Many are calling it appalling.
Micah Clark, Executive Director at the American Family Association of Indiana, said “This is a sad byproduct of Our sex obsessed, pornographic society that parents have to constantly guard against.”
Paul Miller, associate professor of psychology at Arizona State University called the marketing an attempt to sexualize young girls, serving as a model that inspires very young girls to think that minimizing what they wear and revealing as much of their body as possible is appropriate.